Strategic Marketing Manager
Job Description
Job Description (JD)
Job Title
Marketing Manager / Senior Marketing Manager
Company
Ultramarine & Pigments Ltd.
Employment Type
Full-Time
Job Location
Chennai
Job Summary
Ultramarine & Pigments Ltd. is seeking an experienced Marketing Manager / Senior Marketing Manager to lead strategic marketing initiatives and drive business growth within the chemical industry. The ideal candidate will possess strong expertise in strategic marketing, market analysis, and business performance management.
Key Responsibilities
Strategic Marketing
Develop and implement comprehensive marketing strategies aligned with business objectives.
Identify new market opportunities and growth initiatives.
Support product positioning and brand development.
Market Analysis
Conduct market research and competitive analysis.
Monitor industry trends and customer requirements.
Analyze market data to support strategic decision-making.
Business Performance Management
Track and evaluate marketing performance metrics.
Prepare business reports and performance dashboards.
Recommend improvements to enhance revenue and profitability.
Business Development
Collaborate with sales and business teams to expand market presence.
Identify new customer segments and business opportunities.
Support customer engagement and long-term relationship development.
Cross-functional Collaboration
Coordinate with production, sales, finance, and leadership teams.
Support product launches and marketing campaigns.
Ensure alignment between business goals and marketing initiatives.
Required Qualifications
MBA in Marketing
Experience
10–15 Years
Required Skills
Strategic Marketing
Market Analysis
Business Performance Management
Marketing Strategy
Business Development
Competitive Analysis
Market Research
Data Analysis
Leadership
Communication Skills
Preferred Industry Experience
Chemical Industry (Mandatory)
Preferred Candidate Profile
MBA Marketing graduate with 10–15 years of relevant experience.
Strong analytical and strategic thinking skills.
Proven experience in developing and executing marketing strategies.
Excellent leadership, communication, and stakeholder management abilities.
Experience in the chemical manufacturing sector is highly preferred.
Employment Type
Full-Time
Work Location
Chennai, Tamil Nadu
How to Apply
Company: Ultramarine & Pigments Ltd.
Email: amhr@ultramarinepigments.net