Digital Marketing Executive

Job Description

Job Description – Digital Marketing Executive
Company

iCore Software Systems

Job Title

Digital Marketing Executive

Location

Navalur, Chennai, Tamil Nadu
(5th Floor, Gamma Block, SSPDL Alpha City, Rajiv Gandhi Salai)

Job Type

Full-time | Permanent

Salary

₹15,000 – ₹35,000 per month
(Based on experience and skills)

Experience Required

1–5 Years

About the Role

iCore Software Systems is looking for a passionate and result-oriented Digital Marketing Executive to join our growing team. The ideal candidate should have hands-on experience in executing digital marketing campaigns, managing social media platforms, improving online visibility, and generating quality leads through various digital channels.

This role is ideal for candidates who are creative, analytical, and eager to work in a fast-paced technology environment.

Key Responsibilities
Digital Campaign Management
Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta Ads, and other platforms
Monitor campaign performance and improve ROI through data-driven strategies
Manage lead generation activities and marketing funnels
Social Media Management
Handle company social media accounts and publish engaging content
Create content calendars and maintain consistent brand communication
Increase audience engagement and online presence
SEO & Website Optimization
Perform keyword research and SEO activities
Optimize website content and improve search engine rankings
Monitor website traffic and performance metrics
Email Marketing & Automation
Execute email marketing campaigns and automation workflows
Track email performance and engagement metrics
Analytics & Reporting
Analyze campaign data and prepare performance reports
Generate actionable insights to improve marketing effectiveness
Track KPIs such as traffic, conversions, engagement, and leads
Required Skills
Strong understanding of Digital Marketing concepts and strategies
Experience with Google Ads, Meta Ads, SEO, and SEM
Knowledge of social media marketing and content planning
Familiarity with analytics and reporting tools
Good communication and analytical skills
Ability to manage campaigns independently
Eligibility Criteria
1–5 years of experience in Digital Marketing
Bachelor’s degree in Marketing, Business, IT, or related field preferred
Candidates with strong practical knowledge and campaign experience are encouraged to apply
Why Join Us?
Opportunity to work with a growing software company
Exposure to end-to-end digital marketing campaigns
Career growth and learning opportunities
Dynamic and collaborative work environment
How to Apply

Interested candidates can send their updated resume to:

📧
📞 8637425983