Digital Marketing Executive

Job Description

Digital Marketing Executive – Dr. Aravind IVF Fertility and Pregnancy Centre
– Company: Dr. Aravind IVF Fertility and Pregnancy Centre
– Location: Tiruppur, Tamil Nadu
– Job Type: Full-time, Permanent
– Work Mode: In-person
– Experience: 1–5 years mentioned in the heading; 1–3 years specified in the requirements
– Qualification: Bachelor’s degree in Marketing, Digital Marketing, Business, or a related field
– Industry: Healthcare / Fertility and Pregnancy Care
Job Summary
The company is looking for a creative and results-driven Digital Marketing Executive to manage online marketing campaigns, improve brand visibility, attract potential patients, and strengthen the centre’s online presence.
Key Responsibilities
– Develop and implement digital marketing strategies for fertility and pregnancy care services.
– Manage and optimize Google Ads and Meta Ads campaigns (Facebook and Instagram).
– Handle SEO and website content optimization.
– Manage social media pages and create engaging healthcare-related content.
– Plan and execute email marketing campaigns.
– Track campaign performance, analyze metrics, and recommend improvements.
– Coordinate with content creators and designers to develop marketing materials.
– Stay updated on healthcare digital marketing trends.
Required Skills
– Hands-on experience with Google Ads, Facebook/Instagram Ads, and SEO tools.
– Knowledge of content marketing and social media management.
– Strong analytical, communication, and creative thinking skills.
– Ability to work independently and collaboratively.
– Healthcare marketing experience is preferred.
Salary & Benefits
– Salary: Not specified
– Health insurance
– Provident Fund (PF)
How to Apply
– Email: vigneshhr.draravindsivf@gmail.com
– Contact: 8925886864