Senior Digital Marketing Executive
Job Description
Digital Marketing Executive
Company: Swasi Naturo Cure Hospital
Designation: Digital Marketing Executive
Experience: 2+ years
Qualification: Bachelor’s degree in Marketing, Business, IT, or related field
Location: Madurai
Work Mode: Work From Office (WFO)
Industry: Healthcare / Holistic Healthcare
Salary: Competitive, based on skills and experience
Key Responsibilities
Plan, implement, and optimize SEO and SEM strategies.
Drive organic and paid website traffic.
Create, manage, and analyze Meta Ads campaigns for Facebook and Instagram.
Manage Google Ads campaigns.
Maintain and manage WordPress websites.
Handle WordPress installation, plugins, hosting, security, and server transfers.
Track campaign and website performance using analytics tools.
Analyze data and provide actionable marketing insights.
Collaborate with content and design teams on digital campaigns.
Required Skills
Strong knowledge of:
On-page SEO
Off-page SEO
Technical SEO
SEM
Meta Ads
Google Ads
Hands-on WordPress CMS experience.
Knowledge of WordPress installation and plugin management.
Experience with website hosting and server transfers.
Understanding of digital marketing trends, tools, and analytics.
Strong communication and problem-solving skills.
What They Offer
Opportunity to work with an established holistic healthcare brand.
Impactful digital marketing projects.
Competitive salary based on experience and skills.
Supportive environment with learning and growth opportunities.
Application
Email: admin@swasihealthcare.in