Sales Officer – Institutional sales

Job Description

Job Title: Sales Officer – Institutional Sales
Job Summary

We are looking for a dynamic and result-oriented Sales Officer – Institutional Sales to drive B2B sales for our growing portfolio of Bakery, Confectionery, Millet-based Savories, Sweets, and Snacks. The ideal candidate will be responsible for developing institutional business, acquiring new clients, maintaining strong customer relationships, and achieving sales targets across corporate and institutional segments.

Key Responsibilities
Generate institutional sales by identifying and approaching corporates, educational institutions, hospitals, hotels, event organizers, and other organizations.
Secure daily snack supply contracts and bulk orders for meetings, events, and corporate requirements.
Develop and maintain long-term relationships with clients to ensure repeat business and customer satisfaction.
Identify new business opportunities and expand the customer base.
Conduct product presentations, product sampling, and promotional activities to increase brand visibility.
Understand customer requirements, negotiate pricing and commercial terms, and close sales deals.
Achieve monthly and quarterly sales targets.
Prepare and submit sales reports, customer feedback, and market intelligence.
Monitor competitor activities, pricing, and industry trends.
Coordinate with production, logistics, and customer service teams to ensure timely order execution.
Resolve customer queries and ensure high levels of client satisfaction.
Required Qualifications
Bachelor’s degree in Business Administration, Marketing, Commerce, or any related field.
Experience
Minimum 3 years of experience in Institutional/B2B Sales.
Experience in Food & Beverages, FMCG, Hospitality, or related industries is preferred.
Required Skills
Strong institutional and corporate sales experience.
Excellent communication skills in English and Tamil.
Strong network with corporates, institutions, hotels, caterers, and event managers in Chennai.
Proven ability to achieve and exceed sales targets.
Strong negotiation, presentation, and relationship management skills.
Customer-focused with excellent interpersonal skills.
Ability to work independently and travel extensively for client meetings.
Good analytical, reporting, and organizational skills.
Self-motivated with a proactive approach to business development.
Preferred Skills
Experience in selling bakery, confectionery, snacks, FMCG, or food products.
Knowledge of institutional procurement and B2B sales processes.
Familiarity with CRM software and MS Office applications.
What We Offer
Opportunity to work with a fast-growing food brand.
Exposure to a diverse portfolio of bakery, confectionery, sweets, snacks, and millet-based products.
Career growth and professional development opportunities.
Performance-driven and collaborative work environment.
How to Apply

Interested candidates can send their updated resume to:

Email: aa1@srinidhigroup.org