Senior Advertising Manager

Job Description

Facebook Ads Specialist
– Job Title: Facebook Ads Specialist
– Location: Remote / Work From Home
– Employment Type: Full-time
– Experience: 5+ years in Facebook/Meta Ads
– Qualification: Not specified
– Freshers: No
Key Responsibilities:
– Deploy and optimize Meta Ads campaigns for conversions, leads, app installs, video views, etc.
– Manage advertising budgets of around $120,000/month.
– Analyze customer behavior and conduct A/B testing across creatives, audiences, placements, and content.
– Build structured TOF–MOF–BOF campaign funnels.
– Collaborate with content and design teams to improve conversions.
– Monitor Meta Ads Manager, GA4, Looker Studio, and MMP data.
– Scale budgets based on performance and ROAS, CPL, CPM, CTR, and CVR.
Required Skills:
– 5+ years of Facebook/Meta Ads experience.
– Experience managing $20,000+/month ad budgets.
– Meta Ads Manager, Business Manager, Event Manager.
– Pixel and Conversions API (CAPI).
– Campaign analytics and attribution models such as last-click and view-through.
– Strong testing, optimization, and performance mindset.
Preferred Industry Experience:
– E-commerce
– Services
– Online courses
– Real estate
– Finance
Benefits:
– Competitive salary + performance incentives
– Data-driven environment with large advertising budgets
– Career progression to Performance Lead / Digital Marketing Director
– Open and creative work culture
– Salary: From [SALARY] USD/month + performance — exact amount not specified
– Work Mode: Remote
– Application: Send CV + outstanding campaign profile via WhatsApp +1 (857) 397-5668