Digital Marketing Executive

Job Description

Job Description – Digital Marketing Executive
Position Overview

We are seeking a creative and performance-driven Digital Marketing Executive to strengthen our online presence and support business growth through strategic digital campaigns. The ideal candidate should have hands-on experience in SEO, social media management, ecommerce marketing, content creation, and paid advertising.

Key Responsibilities
Plan, execute, and optimize digital marketing campaigns to improve engagement and conversions.
Implement SEO strategies to improve website visibility and search engine rankings.
Create visually appealing marketing assets including posters, banners, and promotional videos.
Utilize tools such as Canva, Photoshop, and other editing platforms for graphic and visual content creation.
Manage ecommerce marketing activities to increase online sales and customer engagement.
Create, manage, and optimize Google Ads and Meta Ads campaigns.
Develop compelling content for websites, social media, and marketing campaigns.
Manage social media platforms and build audience engagement through consistent marketing efforts.
Monitor campaign performance and suggest improvements based on analytics and trends.
Required Skills
Minimum 1 year of experience in Digital Marketing.
Strong knowledge of SEO and search engine optimization techniques.
Experience in video editing and poster/graphic design.
Proficiency in Canva, Photoshop, and related editing tools.
Knowledge of Ecommerce Marketing strategies.
Hands-on experience with Google Ads and Meta Ads.
Strong content creation and copywriting skills.
Expertise in Social Media Marketing and Management.
Creative mindset with awareness of current digital marketing trends.
Work Location
On-site role in Namakkal, Tamil Nadu
What We Offer
Opportunity to work on diverse digital marketing projects.
Supportive and growth-oriented work environment.
Career advancement opportunities for high performers.
Exposure to ecommerce and performance marketing campaigns.