Sales Manager

Job Description

Area Sales Manager – FMCG/Beverage Sales

Company: Habitbev
Brand: Bailley
Location: Coimbatore
Role Type: Full-Time Field Sales
Experience Required: 4–6+ Years
Salary: ₹40,000 – ₹60,000 per month + Incentives (Up to ₹7.2 LPA + incentives)

Job Overview

Habitbev, a franchise partner of Bailley (Parle Group), is seeking an experienced Area Sales Manager to lead sales operations across Coimbatore and nearby markets. The role focuses on team leadership, distributor management, sales execution, and volume growth across both B2B and B2C channels.

Key Responsibilities
Team Management
Lead and manage:
Sales Executives
Key Account Managers
Sales Coordinators
Conduct regular performance reviews and coaching sessions.
Drive team productivity and maintain discipline.
Sales & Business Development
Plan weekly sales strategies and route plans.
Achieve monthly sales targets exceeding 30,000 cases.
Expand market coverage and improve product penetration.
Drive growth through distributors, retailers, and institutional customers.
Distributor & Channel Management
Build and maintain strong distributor relationships.
Resolve distributor and customer escalations.
Ensure proper stock availability across territories.
Reporting & Operations
Monitor CRM/Bizom updates and reporting.
Track sales performance and market execution.
Ensure timely submission of sales reports and target reviews.
Eligibility Criteria
Education
Graduate in any discipline.
Experience
Minimum 4 years of FMCG or Beverage sales experience.
Experience handling teams and distributors.
Proven achievement of sales targets.
Preferred Background
FMCG
Packaged Drinking Water
Soft Drinks
Beverages
Consumer Goods Distribution
Market Knowledge

Preference for candidates familiar with:

Coimbatore
Salem
Nearby Tamil Nadu markets
Required Skills
Team Leadership
Distributor Management
Route Sales Management
FMCG Channel Sales
B2B & B2C Sales
Target Achievement
CRM/Bizom Management
Microsoft Excel
Communication & Negotiation Skills
Work Details
Working Days: 6 Days per Week
Timing: 9:00 AM – 6:00 PM
Mode: Field Sales (Work From Office + Market Visits)
Gender Preference: Male Candidates (as specified in the posting)
Benefits
Attractive Incentives
Leadership Role
Fast-growing Beverage Brand
Career Growth Opportunities
Exposure to FMCG Distribution and Channel Management
Contact & Application

Application Form:

Apply Here

Phone / WhatsApp: 73059 87566